I solve complex problems with simple design.
10 yrs in.

Four legacy tools became one AI-powered application for American Networks support agents. Screen-aware AI drafts next steps, notes and follow-ups write themselves, and training adapts to each agent — cutting customer interaction time from hours to minutes.

Built from zero in four days by directing Claude through 23 global and 8 chat components, then pressure tested against a real tablet interface. Caught the AI's mistakes before they became the system's — the architecture held under real product use.

Simple food stories, 2018
I started Aa Harem in 2018 to bring food experiences and stories to a local audience through simple storytelling. The channel runs on YouTube, Instagram, and Facebook, with each piece built around a real experience tied to food and the people behind it. Eight years on, the channel still runs and still grows.

Fermented F&B brand, 2026
I founded CELLKUTH in 2026 to bring fermented food and drink to the local market. The brand serves kombucha, kefir, kimchi, and other fermented products, built on a simple aim: build a healthier food culture among younger people, one product at a time.

Connecting needy to helpers, 2025
I cofounded I:ELPU with a small group of good people who wanted to help society. The platform connects people in need with donors willing to support them, covering job aid, health support, education, and emergency needs. Many people carry their struggles alone and stay quiet about them. I:ELPU works to close the gap. The online platform stays in progress, with more built out ahead.

Specialty coffee community in Kerala, 2022
I cofounded Kerala Brewers Club in 2022 with a group of coffee people, among the first in Kerala to bring specialty coffee to a wider audience. The club runs workshops, connects people across the coffee scene, and builds community around the cup. The club now expands into new areas, including planters and traders, growing the coffee community beyond the drink itself.
I'm a Product Designer by profession, an animation designer by academic training, and a content creator, Java enthusiast, and fermenter by passion — which probably tells you I like making things, whether that's an interface, a frame-by-frame sequence, a video, a line of code, or a jar of kimchi.
My work sits at the intersection of design and craft. As a Product Designer, I focus on building experiences that feel intuitive and considered. My animation background shapes how I think about motion, timing, and storytelling within interfaces. And outside of client work, I'm constantly experimenting — learning new tools, picking apart how things are made, and finding the process as rewarding as the outcome.
Want to see how that translates into practice?
If there's one thread that ties it all together, it's curiosity. I like being a beginner. It keeps the work honest and keeps me sharp.